GM Modular releases festive music video ‘Morya Morya’ capturing Ganesh Chaturthi spirit - by Impactonnect

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GM Modular has unveiled a special festive music video titled ‘Morya Morya’ to mark the joyous occasion of Ganesh Chaturthi. The video showcases the festival’s spirit through vibrant décor, energetic dance, and moments of family bonding that highlight togetherness and cultural traditions.

Produced by Royz Media and Entertainment with Production Head: Alapan Mondal, the music video features artists like Aaditi Pohankar (Actress), Mudasir Rashid Bhat (Actor), and Neetu Jakhar (DIY Artist and Home Decor Influencer).

The video features elements of festive preparations and celebrations, where products such as fans, irons, decorative lighting, and Bluetooth speakers appear as part of the setting. It is accompanied by the track ‘Morya Morya’, composed and directed by Som Sumon, with vocals by Devesh, Som, and Baidehi, and chorus by Rajrupa Dey and Srijoy Singha. Lyrics are by Amit Kumar Shaw, with rhythm and percussion by Swarnava Ghosh and Srijoy Singha, flute by Subhamoy Ghosh, and guitar by Tirthankar Sarkar. The song was mixed and mastered by Sumon Dey at Som Sumon Music Lab.

Speaking about the initiative, Jayanth Jain, CEO & MD, GM Modular, said, "Ganesh Chaturthi is a festival that unites families, communities, and traditions. Through ‘Morya Morya’, GM celebrates the joy of décor, music, and togetherness while paying tribute to Bappa’s blessings. By naturally weaving our products into this celebration, we have shown how GM continues to be a part of every household’s festive journey.”

Aaditi Pohankar shared, “Ganesh Chaturthi is close to my heart, and shooting this video felt like living the celebration for real  with music, décor, and togetherness all around.”

Neetu Jakhar added, “Being part of ‘Morya Morya’ was truly special; it felt like celebrating with a second family on set.”